Aje was created in 2008 to translate the effortless Australian lifestyle into fashion.

Designed for an elegance grounded in ease, our garments empower our customers to feel relaxed, assured and beautiful. 

Our company strives to invite freedom of self-expression in each architectural store environment, bringing our customers a confidence and beauty that elevates their every day to an occasion. 

Due to business growth, we are looking for a Head of Ecommerce - International, to join our iconic fashion house at our Aje Head Office in Redfern.

About this opportunity:

• Lead and grow Aje & Aje Athletica’s online business across US, Europe, and Middle East
• Set and manage International ecommerce budgets in collaboration with Finance and Merchandising.
• Define and execute international ecommerce strategy to achieve revenue, profit, and customer growth targets
• Drive brand awareness and customer acquisition in new markets in partnership with Marketing & Digital
• Manage international pricing strategy, balancing competitiveness, margin, FX, and duties/taxes
• Own international budgets, forecasting, and reporting frameworks
• Analyse trade performance and make in-season adjustments to maximise results
• Share international customer insights with Buying, Planning, and Wholesale to shape assortments
• Ensure Northern Hemisphere product ranges reflect international customer demand
• Oversee Shopify Markets localisation – content, pricing, currencies, duties, and languages
• Lead roadmap for regional site experience, CRO initiatives, and UX improvements
• Ensure QA and testing of international-specific site developments
• Partner with Brand Visuals & Marketing to deliver tailored campaigns and customer-first activations
• Collaborate with cross-functional teams (Merchandising, Supply Chain, Operations, Customer Service) to align assortment and fulfilment strategies
• Leverage Wholesale partnerships to support direct-to-consumer growth
• Build and manage a high-performing international ecommerce team
• Foster a culture of accountability, agility, and continuous improvement
• Act as a senior leader in the business, representing international ecommerce priorities
• Ensure consistency of KPIs and alignment with Finance and senior leadership
• Inspire collaboration across teams to drive global brand growth

You will bring:

• Proven leadership in ecommerce within a fashion, luxury, or retail business, with international experience.
• Strong commercial acumen with full P&L ownership.
• Experience with Shopify Plus and Shopify Markets preferred.
• Deep understanding of ecommerce KPIs, trading levers, and customer behaviours.
• Ability to influence product and range decisions with insights and data.
• Knowledge of localisation strategies, including content, UX, pricing, duties/taxes, and language.
• Strong stakeholder management, influencing, and cross-functional collaboration skills.
• Strategic thinker with operational execution capability.
• Exceptional communication and leadership skills.
• Highly analytical and customer-focused mindset.

What do we offer? 

• Generous salary packaging
• It is hard not to embrace the Aje style with generous employee discounts, staff wardrobes, pre-order programs, clothing allowances and regular sample sales
• Your growth is our growth, training and development programs are recommended and encouraged! 
• Career progression
• Celebrate milestones such as, Birthdays with Aje leave benefits
• Access to our comprehensive Employee Assistance Program designed to support your wellbeing
• No key achievement and success goes unnoticed 
• Referral incentives